Defining the Difference Between (Business) Operations and Technology Operations

by Oct 29, 2020Operations Leadership, Talent Management

NOTE: please see an updated article, “What do operations people do,” outlining differences between business, technology, people, sales, and marketing operations.

I have been in the craft of operations for two decades already. I have run ops in SaaS companies, digital agencies, custom software development companies, talent agencies, e-commerce companies, and professional services firms. What operations people do is often consistent industry to industry. Hence I find it very important that those in other functional areas have a correct understanding of what we do to work better together. In this post, I am going to focus more on misconceptions more common in tech. If I am talking to an engineer, software developer, or other techies, they automatically assume operations are purely a systems management role. The role in question is sysops or devops responsible for managing technical systems and deployment of software. In the “old days,” we used to call the role systems administrator or network admin. Unless one specifies they are referring to technology operations, people should always assume they are talking about business operations.

So what do the business or just operations people do? The head of operations (be it COO, VP, or Director of Operations) is usually responsible for coordinating and managing the vision’s execution and the roadmap developed with the CEO and the board. What does that entail? Most heads of operations will oversee everything from talent management (HR) to finance, forecasting to infrastructure, technology operations (unless there is a CTO in place), to customer service. Depending on the operations leader’s company and capabilities, other functional areas may report directly to them. Lately, COO and CFO roles have become interchangeable, but that is the subject of another post. As operations professionals, we pride ourselves on our ability to conduct this orchestra, serving every functional area, protect the organization and the resources available, solve problems before anyone catches wind of them.

In business operations, our prime KPI is the success of all functional areas.

Photo credit: Leo Reynolds

Recommended posts

Don’t Badmouth Competitors – How to Sell Positively

Don’t Badmouth Competitors – How to Sell Positively

Since the probability you have a product/service that has no competition is a rare as hen's teeth, competitive selling is the reality of the seller's day. A great investor once told me one thinking they have no competition shows their naivete. You are always competing...

Talent Arbitrage – How I Find the Best People

Talent Arbitrage – How I Find the Best People

15 years ago, when I left the entertainment for the tech industry, how useful my talent experience would be. Yet, I use that knowledge every day, and I am thankful to my mentors. It has become my "secret sauce" that helped build talented, effective, and loyal teams....